Magnigeeks

Good design is much more than that which meets the eye. Behind the apparent and the obvious, behind the so called “as it is” and the “transparent”, lies the raison deter of the whole phenomena of a Good Design, a design that works, a design that appeals and is also aesthetic. The visual part of a design – the look and feel – is only the tip of the iceberg. MEANING: User Centred Design is a design philosophy where the end users’ needs, wants and limitations are a focus at all stages within the design process and development life cycle. The result of this is a high level of usability: the design is effective, efficient, engaging and easy to learn. ESSENCE  : Products developed using the UCD methodology are optimized for end-users and emphasis is placed on how the end-users need or want to use a product instead of forcing the end user to change his behaviour to use the product. WHY UCD? Traditional Techniques do not explore in depth those feelings, dreams and concerns of the users, so...

Let’s for a minute have a flash back. Yes, you got it right. I am asking you to wind back the few bygone chapters of your life. Let me take you to your childhood. Do you remember the books you used to read as a nursery or K.G kid? If you carefully look at the books now, you will notice that the letters and fonts of the books were large, bold too, aren’t they? Do you remember the moonlit sky you first saw in your books or the rising sun while reciting the rhymes or the vast canopy comprising the twinkling stars while wondrously looking at it and dancing, the person selling big balloons? You will find vivid chromatic combination in the presentations and portrayals. Have you wondered why? You have travelled from the Aesop’s Fables to White paper and other journals and surveys and research. Was the content same all through the same? Was the procedure, portrayal and the medium of presentation same? We have now moved from paper to paperless medium of conveying stuffs be it a child of three o...

Time moves ahead. Indeed it is, either  plowing  through furrows surreptitiously or spading wide in emblazing aura by a majestic sweep of massiveness and momentum. The witness of such luminous motion in its most tangible herald testifies itself in the changing paradigm of the evolutionary urge. The manifestation of this ascending urge paints indubitably in the helical realm of ‘Technology’ as well. With the emerging role of technology coupled with the sublime significance of its multifarious application in realms diverse and arena so large, it impregnates a future reward and a potential promise in itself. The assurance, however trustworthy invites challenges and threat to stability and equilibrium in the crucible of ceaseless change of standards and parameters amidst the growing demands and newer strategy to meet the same. The boom of the beaming blue of infinite probabilities, competitions and possibilities of changing scenario of crowded and competitive market and the evolvi...